TheNomba
TheNomba
Growth and the full product stack for a premium-education startup.
Growth and the full product stack for a premium-education startup.
The challenge
A premium applied-humanities startup (800+ students, events across 50 cities) with a generic funnel at ≈500 leads/month.
A premium applied-humanities startup (800+ students, events across 50 cities) with a generic funnel at ≈500 leads/month.
A premium applied-humanities startup (800+ students, events across 50 cities) with a generic funnel at ≈500 leads/month.
What I did
Repositioned brand and funnel, and built the entire web stack, a custom CRM (SupraCRM) and in-product apps — a philosophy test and automated pipelines.
Repositioned brand and funnel, and built the entire web stack, a custom CRM (SupraCRM) and in-product apps — a philosophy test and automated pipelines.
Repositioned brand and funnel, and built the entire web stack, a custom CRM (SupraCRM) and in-product apps — a philosophy test and automated pipelines.
The result
Tripled inbound leads (≈500 → ≈1,500/month); sites at ≈20,000 daily impressions.
Tripled inbound leads (≈500 → ≈1,500/month); sites at ≈20,000 daily impressions.
Tripled inbound leads (≈500 → ≈1,500/month); sites at ≈20,000 daily impressions.
Why it matters
A marketer who ships the product — Framer, Next.js, AI.
A marketer who ships the product — Framer, Next.js, AI.
A marketer who ships the product — Framer, Next.js, AI.